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THE STATS CRUNCH IS DEAD, LONG LIVE JACKANORY!
The London Business School has found we retain 65-70% of a message through stories, only 5-10% through stats.


IC Summit
Leading professionals from some of the world’s top companies will be sharing their internal communications experiences at a major event in London next month. The Strategic Communication Management Summit UK 2008 takes place at the Millennium Gloucester Hotel on 15 and 16 October.